Australia has a wild meat problem.
Not a shortage - a surplus.

Across forests, scrublands, farms and floodplains, species including deer, wild boar, and wallaby roam in unsustainable numbers.

Deer were brought here in the 1800s, as sport for private estates. Fences failed, populations soared, and now six species, millions of deer, moving through forests and farmlands without predators to temper their growth. Some herds are growing by up to 30% each year. Wild boar roam in prolific numbers through the East Coast of Australia, from Cape York to the Snowies. Even wallaby, though native, have reached numbers in some regions that the land can no longer carry - overgrazing and stripping delicate ecosystems bare when predators are absent.

Each of these animals is part of a much larger story.

They are not pests in the way we usually speak of them. They are powerful, majestic and intuitive. Boar are resourceful foragers. Wallabies, agile browsers. Deer, graceful and discerning in their grazing. They don’t mean harm, but when numbers soar, the land feels it.

In response, government spends millions of dollars on aerial culls, with hundreds of tonnes of meat left to rot on the ground. At the same time, five million Australians face food insecurity. That’s one in five Australian households struggling to put food on the table. What we treat as waste could be feeding our communities. At Barney’s we’re asking, what if the answer’s already here?

At Barney’s, we see wild game not as a threat, but a solution.
These proteins aren’t just abundant - they are bloody delicious, ethical, and lean. For example, venison contains 56% less saturated fat than beef, with more protein, more iron, and more B vitamins.

Each animal we source is harvested with care - cleanly, in the wild, by trained professionals. Not farmed. Not fenced. Not force-fed. No feedlots, no abattoirs, no stress hormones.

Just wild meat, sourced respectfully.